This movie theater banned pajamas

No onesies allowed

This movie theater banned pajamas
Stars Insider

30/04/18 | StarsInsider

FASHION New zealand

Do you ever head to the movies in your comfiest attire? Think again. A movie theater in New Zealand put an official ban on pajamas and onesies at their locations—could this be the start of a anti-comfort trend?

As a way to improve their fashion standards, Hawera Cinemas took to Facebook to announce their dress code, which outlaws, "pyjamas, onesies, dressing gowns or dirty gumboots — no matter how cute they are!"

The theater explained that "Like many other businesses and people in town we have noticed an increasing trend of people thinking pj's/onesies and dressing gowns are appropriate to wear in public," Hawera Cinemas wrote. "It is not the vibe or environment we want to encourage here."

As comfort fashion has dominated the retail market, this official backlash has shocked the local community. One user believes the dress code is an unnecessary use of force, especially when one has spent a substantial amount of money on loungewear. "I didn't spend $60 on a kitty cat onesie not to be able to wear it in town," a local Facebook user commented.

What do you think of the pajama ban? A zip in the right direction or a policy that is wound too tight?

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