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David Beckham is a safe bet when it comes to advertising sports brands. He charges an estimated US$339,000 per post.
Rapper Cardi B advertises on Insta for companies in a wide variety of industries. In early 2020, she came under regulatory fire for not disclosing that she is paid roughly US$366,000 per sponsored post.
Soccer star Cristiano Ronaldo is a favorite amongst sports brand advertisers. The price of one of his personalized posts is estimated at US$889,000.
Famous for her whispered vocals and poignant lyrics, Billie Eilish had a meteoric rise to fame in 2018. The 'Bad Guy' singer charges roughly US$346,000 to promote a product on Instagram.
Award-winning artist Ariana Grande has over 190 million Instagram followers. The 'thank u, next' singer reportedly charges US$853,000 for a featured post.
Actor and ex-WWE wrestler Dwayne Johnson is an obvious choice to advertise health and fitness brands. An average post by The Rock will cost an advertiser roughly US$1,015,000.
Gigi Hadid, burst onto the modeling scene in 2013. Now a world-famous model, she advertises for fashion brands and charges around US$293,000 per post.
Another fresh face on the music scene, Dua Lipa rose to fame with the release of her debut album in 2017. A sponsored post by the singer-songwriter is valued at around US$252,000.
Another prominent child-turned-adult star, the price of a post by the singer is an estimated US$455,000.
Famous for playing Hermione Granger in the 'Harry Potter' film series, actress Emma Watson is known across the globe. A single post to her Instagram will cost you around US$308,000.
J.Lo is the face of a number of different fashion labels. The cost of a post by Jenny from the Block is roughly US$663,000.
Now-fully-grown child star Justin Bieber is known by Instagram advertisers for his exceptionally global fan base. The cost of a featured post by the singer is roughly US$747,000.
Besides being one of the Jenner-Kardashian sisters, Kendall Jenner is also a successful model and endorser of fashion brands. She charges around US$608,000 per post.
Actor and comedian Kevin Hart has previously been given the opportunity to design his own collections for certain fashion brands. For promoting them, he is paid an estimated US$499,000.
Like her sisters, Kourtney Kardashian was made famous through 'Keeping Up with the Kardashians.' Nowadays she makes money advertising on Instagram, charging an estimated US$514,000 per post.
Like her or not, Kim Kardashian is one of the most talked about celebrities of the 21st century. A sponsored post by Kim K costs an estimated US$858,000.
Often considered the best NBA player of all time, LeBron James has done his fair share of sponsored ads. A single post to the player's Instagram page costs advertisers around US$307,000.
Celebrity influencer Kylie Jenner is often seen touting luxury fashion and beauty brands. A single post by the youngest Jenner-Kardashian sister will set you back around US$986,000.
Businesswoman and socialite in her own right, the third Kardashian sister is known to promote beauty brands. A post from her costs around US$608,000.
Messi is a sports industry advertising favorite. The price of a post by the Argentinian soccer legend is estimated at US$695,000.
Brazilian soccer star Neymar is a clear choice for sports brands. He charges an estimated US$704,000 per post.
Award-winning artist and fashion icon Rihanna advertises via Instagram for fashion brands, for example. The 'Umbrella' singer charges advertisers around US$449,000 per post.
American singer-songwriter Taylor Swift is one of the top-selling artists of all time. Owner of multiple music awards, she charges an estimated US$722,000 per post.
Actress Priyanka Chopra is one of India's most prominent celebrities. On Instagram, she advertises for brands such as Estee Lauder and earns roughly US$289,000 per post.
Indian cricketer and and captain of the national team, Virat Kohli is an Instagram advertiser for products such as men's fragrances and sneakers. He charges an estimated US$296,000 per post.
Singer and actress Selena Gomez is a keen endorser of health and beauty brands. A single post by the ex-Disney princess is valued at roughly US$848,000.
Once named the "most powerful actor in Hollywood," Will Smith is the obvious choice to front a new product. A post on the page of the Fresh Prince of Bel-Air is worth an estimated US$246,000.
Nicki Minaj is a go-to for fashion advertisers. Each featured post by the rapper sets them back around US$625,000.
Child-actor-turned-singer Miley Cyrus is a popular face across social media channels. A featured post by the 'Hannah Montana' star is estimated to cost US$593,000.
Beyoncé is one of the most famous singers in the world. A post to Queen B's Instagram page is worth US$770,000.
When it comes to successful advertising, celebrity endorsement is one of the oldest tricks of the trade. If you're looking to sell a product (and you've got a healthy budget!) what better way than to have a household name sing its praises?
With the advent of social media, the number of advertising platforms has multiplied and nowadays one of the most popular platforms for brands to advertise via celebrities is Instagram. With some celebrities having hundreds of millions of followers, there are few better ways to reach a huge audience fast.
Of course, that sort of exposure comes at a price. Check out this gallery to see how much some celebrities charge for a sponsored Instagram post.
Doing it for the 'Gram: 30 of the highest-paid Instagram stars of 2020
Find out how much your favorite Instagrammers earn
CELEBRITY Social media
When it comes to successful advertising, celebrity endorsement is one of the oldest tricks of the trade. If you're looking to sell a product (and you've got a healthy budget!) what better way than to have a household name sing its praises?
With the advent of social media, the number of advertising platforms has multiplied and nowadays one of the most popular platforms for brands to advertise via celebrities is Instagram. With some celebrities having hundreds of millions of followers, there are few better ways to reach a huge audience fast.
Of course, that sort of exposure comes at a price. Check out this gallery to see how much some celebrities charge for a sponsored Instagram post.