Art, obsession, and identity
FedEx has been using this slogan since 1978 to attract customers looking for fast and reliable deliveries.
Colonel Sanders has been serving his mouthwatering fried chicken since the 1930s. The slogan, however, dates back to 1952.
Well, can you? Lay's introduced its potato chips in 1932, and the rest is history.
The famous energy drink has been using the slogan since 1987. Years later, the company had to pay out more than US$13 million after settling a lawsuit for false and misleading advertising claims. It turns out some customers were not happy that Red Bull didn't actually give them wings!
The Capital One slogan has been uttered by numerous famous people ever since it was launched in 2000. How can we refuse a credit card advertised by the likes of Samuel L. Jackson, right?
The clever Wendy's ad campaign dates back to 1984. A throwback campaign was then launched in 2011 with the tagline "Here's the Beef."
This is the slogan for German automaker BMW. "Pure Driving Pleasure" was also a popular one.
Like a warm self-love hug, L'Oréal has been empowering their customers with this slogan. Over the years, it has changed slightly to "You're Worth It" and "We're Worth It."
Okay, this may sound a little weird in this day and age, but AT&T's ad campaign was a success back in the early '80s.
And where can you find the best cards since 1944? At Hallmark, of course.
Potato chips in a can was an innovative concept back in 1967. The slogan warned us how addictive they were, and they were right!
The slogan was introduced to boost tourism in Las Vegas in the early 2000s. It turns out it was a success!
The slogan is still in use to this day, ever since it was first introduced by the owner of The New York Times, Adolph S. Ochs, in 1897.
Gillette have had a few slogans over the years. This one was introduced in 1989.
No, this is not a job advert. This is, in fact, German automaker Volkswagen's slogan from 1995.
Who can forget the mascot of Frosted Flakes, Tony the Tiger, proclaiming this slogan?
In 1988, Energizer came up with this slogan, popularized by its pink bunny. The company borrowed the idea of a bunny from Duracell (which introduced it in 1973) after they had ditched it. There have been a few lawsuits filed from both sides over the years as a result.
This clever Alka Seltzer slogan was preceded by "Mamma Mia, that's-a spicy meat-a ball" in 1969.
Burger King's "Have it your way" slogan dates back to 1974. It then changed in 2014 to "Be Your Way."
Of course, we're talking about Wheaties. The cereal has had numerous sponsoring athletes ever since 1926.
You have probably heard this one before in other contexts. The slogan's author is Mary Frances Gerety, who came up with it in 1948.
Who wouldn't want to taste the rainbow, right? Colorful Skittles is the closest you can get!
And who can forget Justin Timberlake's jingle, right? The music was written by Pharrell Williams.
Named after Rice Krispies mascots introduced in the 1930s, "Snap! Crackle! Pop!" did transport us to the sounds of eating the cereal.
You can't get much better than M&M's iconic slogan. Previously sold to the US military during World War II, the brand used the slogan to introduce their product to the general public in 1949.
Apple always prided themselves on being different. This was a twist on IBM's tagline, "Think."
Verizon used this slogan from 2002 to 2011. The ad campaign featured actor Paul Marcarelli.
Sources: (HowStuffWorks) (Insider) (Sapulpa Times)
Doublemint Gum has been around since 1914. The slogan, however, wasn't launched until 1934.
Founded in 1869, the Campbell Soup Company is a household name when it comes to canned soup. "Mmm Mmm Good" was first heard on the radio in 1935 as part of Campbell's jingles.
Maxwell House coffee was introduced in 1892. This classic slogan dates back to 1915.
Launched in 20004, the famous Adidas ad campaign featured iconic boxer Muhammed Ali.
Slogans are a key tool in advertising and branding. A number of these are so iconic that most people immediately identify them and link them to a brand. Some ad campaigns delivered such successful taglines that they have been used by companies for decades. In addition, many of these slogans have really interesting stories behind them too, not to mention lawsuits!
Click through the following gallery and see how many of these slogans you can remember.
Remember these? The most iconic ad slogans of all time
These slogans keep Going and Going and Going
LIFESTYLE Advertising
Slogans are a key tool in advertising and branding. A number of these are so iconic that most people immediately identify them and link them to a brand. Some ad campaigns delivered such successful taglines that they have been used by companies for decades. In addition, many of these slogans have really interesting stories behind them too, not to mention lawsuits!
Click through the following gallery and see how many of these slogans you can remember.