Salad cream becomes sandwich cream and people aren't happy
The rebranding has caused uproar
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FOOD Salad cream
Heinz has announced that the condiment formerly known as salad cream will be renamed sandwich cream. The company claims that only 14% of people who buy the dressing use it on salads. A spokesperson said that the name no longer "fairly represents the product's ingredients or usage occasions". The original name has been in use since the product's launch in 1914.
The response has been pretty ugly, with fans quick to criticise.
Just heard the news that #Heinz is changing the name of ‘salad cream’ to ‘sandwich cream’. This is not okay with me. I feel attacked. ????
— Sam Willey????️???? (@SamWiseSW) 5 June 2018
Sandwich cream? Just because salad cream is not used on salads. I don’t put my tomato sauce on tomato’s either. Better change that name too.
— Scott Buchan (@icetoseeyou) 5 June 2018
Who else is massively offended @HeinzUK are changing the name of Salad Cream to Sandwich Cream? ???????? Too many syllables; messing with tradition; I put it on SALADs. Cretins. #saladccreamgate #saladcream #heinz #stopmessingwithstuff
— Charlotte Hardy (@ninjaewok) 5 June 2018
Comedians also weighed in, taking a more light-hearted approach.
Salad cream is rank
— kath ????❄️ (@KathyBurke) 6 June 2018
New name was going to be 'Mo Salad Cream' but was found to go off if turned upside down.
— Milton Jones (@themiltonjones) 6 June 2018
Even politicians chimed in on the debate.
Just asked LibDem leader Sir Vince Cable about Heinz changing the name of its salad cream to “sandwich cream”. He said: “I think we call it mayonnaise don’t we, or is that too French?” @talkRADIO pic.twitter.com/f4N26wPGv9
— Julia Hartley-Brewer (@JuliaHB1) 6 June 2018