I WANT TO SEARCH FOR

The psychology behind why we get secondhand embarrassment

Why we cringe for others, and what it reveals about us

The psychology behind why we get secondhand embarrassment
Anterior Seguinte

© Shutterstock

StarsInsider
10/04/2026 13:00 ‧ 17 hours ago | StarsInsider

LIFESTYLE

Cringe

Ever wince at someone else’s awkward moment and feel the embarrassment as if it were your own? That’s secondhand, or vicarious, embarrassment, and it’s more than just a cringe-worthy quirk. From spilled coffee to Zoom mishaps, our brains simulate others’ social blunders, triggering the same physical and emotional reactions we’d feel ourselves.

Curious why it happens and how to handle it? Click on to uncover the psychology behind this universal, often amusing, and sometimes torturous, human experience.

SHARE THIS ARTICLE

RECOMMENDED FOR YOU