The biggest surprise albums

The Weeknd announces surprise new album, Dawn FM, to release January 7

Stars Insider

05/01/22 | StarsInsider

MUSIC Beyonce

Sometimes the best way to release a record is by surprising your fans. Beyoncé is an artist that has perfected the "surprise album" release, drawing inspiration from past artists and inspiring current ones.

The Weeknd is joining the trend and starting off 2022 with a bang as he announced on January 3 on Instagram that he would be releasing a surprise new album just four days later. The Toronto native shared a trailer for the album, called 'Dawn FM,' which teased clips of new music and named some artists involved in the project, including Canadian comedian Jim Carrey, legendary record producer Quincy Jones, popular musician Tyler, the Creator, and iconic rapper Lil Wayne. The album will be The Weeknd's first since 2020's 'After Hours.' 

Surprise albums tend to be pretty successful. Instead of money spent on months of promotion, record labels can promote a new album for just 24 hours before release. In the US, 'Beyoncé' sold one million copies in just 11 days. Drake's surprise mixtape was the highest-selling rap release of 2014, while artists like Frank Ocean and Kendrick Lamar also went number one with surprise albums. Recap the most impressive surprise releases over the years, and click on for some interesting musical insight.

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