A brief history of social media

Elon Musk rebrands Twitter as X, plans to "bid adieu" to "all the birds"

Stars Insider

15/04/24 | StarsInsider


After Meta's Threads was deemed the "Twitter killer," it appears Twitter is indeed going to die, but it will be reborn as X. Already X.com redirects to Twitter.com, and an "interim X logo" will soon replace the bird logo, Elon Musk announced in a series of tweets. 

It began with his tweet saying, “soon we shall bid adieu to the twitter brand and, gradually, all the birds,” followed by a second tweet adding that “if a good enough X logo is posted tonight, we’ll make go live worldwide tomorrow.” Over the next several hours he hinted at the change to X, which is unsurprising considering he's also the CEO of Space X, including that the design concept is meant “To embody the imperfections in us all that make us unique."

Twitter’s former creative director, Doug Bowman, previously highlighted the significance of the bluebird, whose current iteration was implemented in 2012,  telling The New York Times that it's “Twitter is the bird, the bird is Twitter,” and adding that it is “the ultimate representation of freedom, hope and limitless possibility.”

Today, many people’s lives revolve around social media, for better or worse. Indeed, social media is arguably the most monumental technological advancement of the past 50 years. Its ability to allow the movement of information so easily couldn’t have been dreamt of several decades ago.

While the future of TikTok, Instagram, Facebook, and particularly Twitter is uncertain, click through this gallery to discover how we came to live in this “age of social media.” 

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