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Gen Z embraces the grandmacore aesthetic

How Nana's style has suddenly become cool

Gen Z embraces the grandmacore aesthetic
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Gabrielle Sanderson
15/05/2025 13:15 ‧ 1 week ago | StarsInsider

LIFESTYLE

Nostalgia

In a world increasingly driven by rapid technological advancements, fast fashion, and a relentless hustle culture, a curious countertrend has emerged: grandmacore. A niche aesthetic that romanticizes the charm of a bygone era, grandmacore draws its inspiration from traditional domestic life, emphasizing comfort, simplicity, and nostalgia. This trend celebrates everything that evokes the warm, cozy embrace of a grandmother’s home; think crocheted blankets, floral teacups, handwritten recipes, and the aroma of lilac-scented talcum powder.

In this gallery, we explore why what was once considered outdated has become a trendy way of life, and how you can start embracing those quintessential grandma vibes. Click to get started.

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