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Amazon launches robotaxi service in San Francisco to counter Waymo’s lead

Amazon’s Zoox will provide free rides in select city neighborhoods

Amazon launches robotaxi service in San Francisco to counter Waymo’s lead
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StarsInsider
19/11/2025 10:45 ‧ 1 hour ago | StarsInsider

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Technology

On November 18, Amazon’s Zoox announced the launch of its robotaxi service in San Francisco, offering free rides in the city's major neighborhoods. The move comes in response to Waymo’s current lead in the self-driving car race, as Amazon hopes to challenge its Google-owned competitor.

Rides will be limited to users who signed up on a waiting list to ride in Zoox’s robotaxis. The San Francisco free rides initiative follows less than three months after Zoox launched its first service on the Las Vegas Strip. Unlike Waymo, Zoox doesn’t charge for its robotaxi rides.

Welcome to our present reality, where your first robotaxi ride feels like a glimpse into the future. Booking one is as simple as hailing an Uber, but the experience? Next level.

You’re in charge of the music, there’s no awkward small talk, and the cutting-edge tech ensures a safe journey. Let’s rewind to explore how we got here, and also look at the fierce competition shaping the robotaxi revolution. Click on for more.

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