The turbulent history of the Gucci fashion house

The humble beginnings, the rise to success, the power struggles, and the murder

Stars Insider

04/08/21 | StarsInsider


When we think of murder in the world of high fashion, Gianni Versace is the first case that comes to mind. But thanks to the upcoming movie 'House of Gucci,' the murder of Maurizio Gucci may become the most infamous yet. Gucci is the fashion brand dominating the world at the moment. Where once a Louis Vuitton bag was the most coveted item for those saving up their paychecks, now it's all about the 'GG' logo.

So how did this fashion powerhouse thrive despite decades of highly publicized family rivalries, and even an assassination? Click on for the full story of the House of Gucci.


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